When you hear the term abstract, what strikes your mind? Odd shapes, unidentifiable patterns, or symbols. We also assume that abstract designs only revolve around paintings, but no, it has also surrounded us in other forms like abstract logo designs.
Using an abstract design approach is a smart choice by designers to make their designs creative and unique. When you ought to have a custom logo design for your business, you search for something that signifies your brand. Abstract logos are the best in passing on unique ideas in cleverest yet simple style.
There are several other options of custom logo designs for your business, based on text and colors but through an abstract logo, you have a better chance to reveal your business exclusively.
Abstract icons contain geometric shapes and also differ from traditional or classical symbolic forms. It has a vast ground to play with colors and shapes, and it confers a vision to your Business.
Abstract logo designs are not understandable at first glance, and they can be challenging for your creative instinct even though some are easy to understand immediately.
Do’s for Abstract Logo Design
1. Keep it Simple
Simplicity is one of the main traits of an abstract logo, and they have the power to deliver those ideas and concepts beyond your imagination. It’s easy to turn your idea into visuals in the form of abstract logo designs with an abundance of simplicity.
2. Research
Your business recognition comes from your brand representation, so it is suggested to consider a custom logo design that highlights every aspect of your business and connects it with the audience.
So, it is essential to do robust research before designing your abstract logo, as the Customers must quickly understand the replication of your business concept and.
3. Make it Memorable
Abstract logos are attractive because of their unique characteristics. It assembles the ideas that tell the fundamentals of your brand. Use symbols or icons that make your logo unforgettable that leaves a long-lasting impact on the audience’s mind.
It is the aim of a logo design company that they design the logo with a profound message and make it memorable forever.
4. Choose the Best Color
Without any doubt, we know choosing an appropriate color for your custom logo design is always an exciting part of the design process. Your color choice decision should be made wisely. As it encloses the awareness and impression for your audience.
In an abstract logo, color highly supports the visuals; your colors and visuals should travel in the same direction. Moreover, for the matter of fact, colors also influence the brand image and customers’ psychology.
5. Multipurpose Design
Make sure that you cover every aspect of the abstract logo, and it is easily modifiable according to every source of display. It should have the versatility to dive into many different themes. The abstract logo is not confusing to create, but it must fit every style.
Don’ts for Abstract Logo Design
1. Do not Over Crowd your Abstract Logo
Your custom logo design is the whole lot that introduces the brand and gains an excellent good reputation for your business. The same case with the abstract logo is informative, so it should not have too much detail.
Overcrowding your logo with extra colors, shapes and text might confuse your audience and fail in achieving the main objective.
2. Avoid Too Much Simplicity
We know that simplicity is the best policy, but it is not best when you overuse it in your abstract logo. Too simple and basic logo lacks in displaying the actual meaning of it. It happens that you get tired of using similar shapes and patterns again and again, but that doesn’t mean you oversimplify it without using any shape symbol or icon.
3. Do not Copy
Your branding logo is all about distinctiveness and novelty; it should have its look and recognition. Your custom logo design stands on its own; it must not be the copied logo of another similar brand.
On the other hand, if your logo has a similar look that leaves a bad impression of your brand and creates a distrust between the brand and its customers. Eventually, the abstract logo is all about creating a strong identity.
4. Avoid Color Blast
Color choice is an integral part of logo designing; the appropriate color choice is the success of your logo. Using too many colors in a single logo will make it look like a color pallet than an abstract logo.
Colors have a high power to evoke emotions and represent the brand so always choose the colors with an open mind and avoid the blast of colors on your logo.
Do check logo design company Logo Grand, an expert in custom logo design based on behavioral psychology of the target audience of your business.
Abstract Designs That Make Your Logo More Artistic
1. Design with Solid Shapes
Solid shapes are less complicated, and they send the innate message in your logo. If you want the audience to recognize your logo instantly, they go for this style. Companies like technology and educational institutes like accuracy in their logos, so solid shapes work best.
2. Design with Lines
We know that abstract design itself is way distinctive from ordinary things. They tend to portray your image. If we integrate lines in design, it shows connectivity—industries like architecture or construction use lines to share their idea of business.
3. Design with symmetrical patterns
You can acquire symmetrical patterns easily if you look around if you look in nature for a while. Clouds, minerals, sea, etc. everything shares a design.
Symmetrical patterns are eye-soothing; they give the feel of relaxation and peace. Meditation or health centers like to use patterns in their logo.
4. Illustrative Designs
If we are calling a logo abstract, that doesn’t mean it is entirely abstract. They do have symbolic objects in them. Adding illustrative purposes can show the value of your brand more clearly.
Some of the Famous Abstract Logo of Big Brands
An abstract logo is all you need for your business. They are not bound to any specific industry. So here, you’ll get to see some of the inspiring abstract logos of famous brands.
Abstract logo for Fashion
We might think that a logo for a fashion brand also should look fashionable. Fashion brands go with abstract logo design smartly. Instead, they have to use their name in a logo or any other icon they will go abstract.
Abstract Logo for Food
Designing an abstract food logo is fun because you have to play with colors and fonts and try different icons in them.
Abstract Logo for Tech
Mostly solid shapes work for the tech industry; they are modern yet minimalist. They usually have icons with plugs and circuits, or they go with initials of the brand’s name.
Abstract Logo for Sports
Like fashion logos, sports logos are also minimalist. They are adding initial referencing and related icons that show the connectivity with brands.
How Will you Find Inspiration for Abstract Logo Design
Brainstorming
Start with an effective brainstorming; it helps you know what you need or what you have to ask from your designer, what you want to achieve through the design. Pen down your ideas, make rough sketches, and go ahead.
Think about your audience and think like your audience. Prioritize customer’s preferences and then start.
Go for Mood Boards
Visual always helps to understand one’s idea and mood boards are the best way to get the idea. It takes a little effort to find related stuff in the form of pictures, from magazines and posters. Simply cut out and paste printed photos on a single board or a sheet.
You can also go with a digital one. Unfortunately, you are making for logo inspiration, so it must be based on illustrations, graphics and then you’ll get to know what exactly you are leaning towards in a short time.
Check Your Competitors
Idea stealing is very common in the designing field, and competitors are everywhere. So it’s good to check on what is already existing in the industry and what you should avoid. Find out what makes you different from others—Hunt for one element that can create a massive difference in your logo design.
What Makes a Good Logo
The one which conveys your brand message instantly and is easy to recognize is considered a good logo.
- Notable and unique
- Striking and catchy
- Easily fit to any size at any place
- Enduring
- Always brings recognition to the brand.
Conclusion
There is no rocket science behind designing an abstract logo, but there are some guidelines to keep in mind while creating one. Abstract logo designs are always upgraded, and the first choice of designers will never go out of trend. All you need to follow the correct direction for designing an abstract logo for your company.
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