In the world of real estate, few names are as recognizable as Zillow. This online marketplace has revolutionized the way people buy, sell, and rent homes, providing a wealth of information at the fingertips of consumers. But who were the visionaries behind this groundbreaking platform? In this article, we delve into the origins of Zillow and introduce you to its founders, Rich Barton and Lloyd Frink.

Rich Barton: The Visionary

Rich Barton is a name synonymous with some of the most successful internet companies. Before Zillow, Barton was a co-founder of Expedia, the first online travel agency, which he launched while at Microsoft. His vision for Zillow was to empower consumers with information, a philosophy he termed ‘power to the people’.

Lloyd Frink: The Strategist

Lloyd Frink, a former Microsoft executive like Barton, brought his strategic acumen to the Zillow project. Frink’s expertise in developing business strategies and his deep understanding of the technology landscape were instrumental in shaping Zillow’s trajectory.

The Birth of Zillow

Zillow was born out of Barton and Frink’s shared vision to transform the real estate industry. Launched in 2006, the platform aimed to provide transparency in home pricing, a feature that was largely absent in the market. Zillow’s unique ‘Zestimate’ feature, which provided an estimated market value for homes, quickly gained popularity among users.

Zillow’s Growth and Expansion

Under the leadership of Barton and Frink, Zillow experienced rapid growth. The platform expanded its services to include rental listings and real estate transactions, becoming a one-stop-shop for all things real estate. Today, Zillow is one of the largest real estate platforms in the world, with millions of listings across the United States.

The Impact of Zillow’s Founders

The impact of Barton and Frink’s vision is undeniable. Zillow has democratized access to real estate information, making it easier for consumers to make informed decisions. Their leadership has also fostered a culture of innovation at Zillow, with the company continually introducing new features and services to better serve its users.

Conclusion: The Legacy of Barton and Frink

In conclusion, Rich Barton and Lloyd Frink, the founders of Zillow, have left an indelible mark on the real estate industry. Their vision and leadership have transformed the way people buy, sell, and rent homes, making the process more transparent and accessible for all. As Zillow continues to grow and evolve, the legacy of its founders remains at the heart of its success.

By understanding the origins of Zillow and the vision of its founders, we gain a deeper appreciation for this revolutionary platform. The story of Rich Barton and Lloyd Frink serves as a testament to the power of innovation and the potential of technology to transform industries. Their journey offers valuable insights for entrepreneurs and business leaders alike, demonstrating the importance of a clear vision, strategic thinking, and a commitment to empowering consumers.


Alex likes to write about anything related to technology, marketing and gadgets. He sometimes reviews the latest tech and also writes on other blogs.