Facebook, a name that needs no introduction, has become an integral part of our lives. It has revolutionized the way we communicate, share information, and even do business. This article delves into the background of Facebook, its founders, its revenue model, and more. We will explore how this social media giant came into existence, the brains behind its inception, and how it generates billions in revenue each year.

Background of Facebook

Facebook was launched on February 4, 2004, by Mark Zuckerberg and his college roommates Andrew McCollum, Eduardo Saverin, Chris Hughes, and Dustin Moskovitz. Initially, it was an exclusive platform for Harvard students but soon expanded to other universities. By 2006, it was open to anyone aged 13 and over with a valid email address. Today, Facebook is a global phenomenon, with over 2.8 billion monthly active users as of the fourth quarter of 2020.

The Founders of Facebook

Mark Zuckerberg, the face of Facebook, was a sophomore at Harvard when he launched the site. He was joined by his roommates Eduardo Saverin, who handled the business aspects; Andrew McCollum, who worked on graphics; and Chris Hughes and Dustin Moskovitz, who helped with programming. Despite legal battles and controversies, Zuckerberg remains the CEO of Facebook, while Moskovitz went on to co-found Asana, a work management platform.

Facebook’s Revenue Model

Facebook’s primary source of revenue is advertising. Businesses pay to display ads or sponsored messages to users based on their profile information, demographics, and behavior. In 2020, Facebook’s ad revenue amounted to approximately 84.2 billion U.S. dollars. Besides advertising, Facebook also generates revenue from its other platforms like Instagram, WhatsApp, and Oculus VR.

Facebook’s Impact on Society

Facebook has significantly impacted society, both positively and negatively. On the positive side, it has made communication easier and more accessible, allowing people to connect with friends and family across the globe. It has also provided a platform for businesses to reach a wider audience. On the negative side, Facebook has been criticized for its role in spreading fake news, privacy concerns, and its impact on mental health.

Facebook’s Future Prospects

Despite controversies, Facebook continues to grow. It is investing heavily in artificial intelligence and virtual reality, indicating a shift towards more immersive and personalized experiences. Facebook is also focusing on e-commerce with the launch of Facebook Shops, a platform for businesses to set up a single online store accessible via Facebook and Instagram.

In conclusion, Facebook’s journey from a dorm room project to a global social media giant is nothing short of remarkable. Its innovative revenue model, coupled with strategic acquisitions and investments, has ensured its continued growth. However, with increasing scrutiny over its practices, the future will undoubtedly present new challenges for this tech behemoth. Regardless, Facebook’s impact on our lives and society at large is undeniable.


Alex likes to write about anything related to technology, marketing and gadgets. He sometimes reviews the latest tech and also writes on other blogs.