Author: Kevin Ruef

Kevin co-founded 10-8 Systems after exceeding multiple companies’ sales records (both domestically and internationally). With more than a decade in sales, his experience ranges from B2B, B2G, and B2C. Since the company’s start in 2019, Kevin is responsible for business development, strategic partnerships, and business operations.

It is certainly no secret; personal relationships are vital to a successful sales career. Cold calls or emails may get your proverbial foot in the door, but the close comes from earning a client’s trust. It is hard to beat a face to face meeting and a handshake as a means to building that desired trust. As times change, however, the world of sales is experiencing a transition from in-person meetings to a variety of collaborations facilitated through technology. Of particular importance to sales, is how to develop and maintain a personal relationship with a client in the virtual realm.…

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