Author: Hannah Stevenson

Hannah Stevenson is the Content Marketing Manager at UK Linkology, the UK’s highest-ranking link building agency. A former journalist and experienced blogger, she has written a wide range of articles and included experts from across the corporate and public sector landscapes in her writing.

Writing an insightful, engaging article on a topic that you’re unsure of is always a challenge, but getting readers to respect your opinions and ideas is even tougher. If you don’t have evidence to show that you’re offering an informed opinion, then readers will check out, and your content won’t resonate in the way you expect.  An ideal way to enhance your content and back up any ideas you may have is to include expert advice and quotes.  So, if you’re writing about a topic on which you are not well-informed, or you just want to back up your theories,…

Read More